The Rainiers' New Alt Logo

On first glance, we're not sure. The logo itself is striking, but nothing about the look says anything "Tacoma". Red, white and blue with a star motif doesn't seem particularly Northwest, either.
We don't doubt this new look will fly off the shelves though. And despite our initial lukewarmness, we'll almost certainly sport a cap or something soon enough. We here at NR are total whores for such things.
Update: We're told that the star is meant to mimic the Mariners' compass-rose look. Not quite sold on that either. Due to the color scheme, we keep seeing the Texas Rangers. In fact, if you squint, you can sure see how the new Rainier logo would be an outcropping of this old Rangers logo.

